San Francisco-based sales agent Ro*co Films has assembled a coalition of eight documentary buyers to give international outlets stronger negotiating power going into this year’s Sundance Film Festival.
The Coalition of International Documentary Buyers includes Australia and New Zealand’s Madman Entertainment, Belgium’s BeTV, France’s Canal+, Israel’s DBS (YES), Denmark’s DR, Norway’s NRK and Ireland’s RTE.
With guaranteed revenue commitments from each member, the group plans to acquire a high-profile doc that is relevant to international viewers and provides unique access into a story.
A spokesperson for Ro*co tells realscreen that only one film will be pursued initially. Coalition partners have been asked to review and rate the list of available docs. The selection will take place at the festival once screenings have occurred.
“To maximize audience, impact and revenue on a global scale, it’s critical that foreign market opportunities be considered from the beginning,” said Ro*co founder and MD Annie Roney (pictured) in a statement, adding that the coalition “will give doc filmmakers a clear picture of where their film will travel with guaranteed revenue attached.”
“I am happy to try new ways to ensure that broad audiences will have free access to the most important documentaries,” added DR’s head of documentaries Mette Hoffmann Meyer. “Too many important films are seen by too few in this new, dangerous to public knowledge, fragmented media landscape.”
The 2016 Sundance Film Festival runs from January 21 to 31.