TV

Bravo, Mashable coproducing short-form digital series

The U.S. cable network and website have inked a deal to jointly develop and produce four online series that will start rolling out in late spring. (Pictured: Real Thoughts with Real Housewives)
March 15, 2016

Bravo and website Mashable will produce four short-form original series that will premiere digitally this year.

The U.S. cable net and Mashable Studios, which produces and distributes digital video, will jointly develop the programs. The companies did not specify details but said the series will emphasize “new formats and new platforms.”

The first series will be released in late spring.

The deal follows a recent short-form digital video collaboration between Bravo and Mashable Studios around The Real Housewives franchise.

Real Thoughts with Real Housewives aired online late last year and featured Housewives stars Kenya Moore, Lisa Rinna and Kyle Richards sharing their thoughts about life. It was distributed across¬†Mashable.com, Facebook, YouTube and Bravo’s digital platforms.

“We formed Mashable Studios last year because we saw a tremendous opportunity to harness our expertise in digital video and apply it to creating original series that could live across a variety of platforms, and this partnership truly exemplifies that vision,” said Mashable’s chief strategy officer Adam Ostrow in a statement.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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