Santa Monica-based distributor Lightning Entertainment has acquired the international rights to director Matthew Cooke’s documentary How to Make Money Selling Drugs.
The film, which premiered at the Toronto International Film Festival in September, takes a satirical look at the world of drug dealing and drug enforcement by blending reportage, pop culture references and celebrity interviews with the likes of 50 Cent (pictured above), Woody Harrelson, Eminem and Susan Sarandon. It was produced by Bert Marcus Productions CEO Bert Marcus and actor Adrian Grenier, the team behind Teenage Paparazzo.
Tribeca Films picked up the U.S. rights earlier this year and is planning a 2013 theatrical release in tandem with a release via video on-demand platforms.
Lightning will introduce the film to international buyers at the American Film Market in Santa Monica later this month.
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