Oxygen has commissioned Secret Celebrity from T Group Productions and Wendy Williams Productions.
The series, which the U.S. cable net included on its development slate earlier this year, disguises celebrities in prosthetic makeup and sends them undercover in public and among family and friends.
“We give them the chance to pull off stunts they’ve always wanted to do but couldn’t because of their celebrity status and, more importantly, the opportunity to learn what their friends, family and fans truly think of them,” said T Group Jenny Daly in a statement.
The show is part of Oxygen’s first-look development deal with talk show host Wendy Williams, who will develop and produce programming for the network and serve an as executive producer on Secret Celebrity alongside Daly, Gunnar Wetterberg and Billy Rainey.
T Group’s production slate also includes Mystery Diners for Food Network, Storage Hunters and Container Wars for truTV, Food School for MTV and Divine Intervention for National Geographic Channel.