Endemol Beyond USA names COO

Lionsgate Studio's former head of digital and business development Adrian Sexton joins Endemol Shine North America's digital network.

March 20, 2015

Adrian Sexton has been named COO of Endemol Beyond USA, effective immediately.

The digital channel network and division of Endemol Shine North America has hired the former EVP of digital of Participant Media to build and oversee new strategic partnerships and investments, as well as develop business strategy, sales and distribution opportunities for Endemol Beyond.

Sexton, also formerly Lionsgate’s head of digital and business development, will work from the company’s L.A. office. While at Lionsgate, he worked on strategic deals with BMW, Google and Microsoft, and previously held the position of CDO at Dynamics, a Bain Capital Venture investment.

He also co-founded the TAG Strategic and New Medici agencies. While at Participant Media, Sexton spearheaded digital news and lifestyle magazine/social action platform, Takepart.com.

Digital network Endemol Beyond USA is available across more than 20 platforms including YouTube, Yahoo, AOL, Roku, Tivo, DailyMotion and Amazon Fire TV.

(From Stream Daily)

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About The Author

Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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