Howard T. Owens launches Propagate Content

The former National Geographic Channels president (left) has brought on former A&E general manager David McKillop (right) as partner and chief creative officer of the LA-based prodco.
March 30, 2015

Howard T. Owens, most recently the president of National Geographic Channels (NGC), has launched an LA-based prodco, Propagate Content, with investment from A+E Networks.

Owens, who also has agency experience under his belt from his time as an agent at William Morris, joined NGC in 2011 following his time at Reveille, where, as founding partner, he oversaw such hits as The Biggest Loser. At NGC, under then-CEO David Lyle, he brought scripted properties such as Killing Kennedy to the network, among other projects that served to broaden its programming scope. He left NGC in 2014.

The industry veteran is, as founder and CEO of the new venture, returning to the production community with another longtime network exec on board. David McKillop, most recently EVP and GM for A&E, is joining Propagate as partner chief creative officer.

Prior to his time with A&E, McKillop was SVP of development and programming with History. At A+E, he oversaw such ratings smashes as Duck Dynasty and Storage Wars for A&E, and Pawn Stars for History. McKillop’s exit from A&E was announced in February.

A+E Networks is an equity investor in the company, but financial terms are undisclosed.

The Propagate team will also feature reality showrunners Jarrett Lambo, Charlie Marquardt and Brad Tiemann – all of whom Owens has worked with in the past.

The new venture will be based in LA and will create, develop, produce and distribute unscripted and scripted content for cable, broadcast and digital.

“With the freedom to develop and produce for any network or platform and our own international distribution arm to sell content globally, Propagate Content is the company I have always envisioned,” said Owens in a statement. “This is a dynamic and exciting period for our industry, and I know that Propagate’s brand of entrepreneurial creativity – brought to life by the team of experienced leaders we’re assembling – positions us for tremendous success in the years to come.”

“Though we’re very different people, Howard and I share a track record of entrepreneurial creativity and hit-making,” said McKillop. “Our partnership is well-timed to capitalize on the tremendous opportunity we see out there for experienced and visionary sellers.”

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