The Story Lab, a global investor, producer and distributor of content, has appointed Geraldine Bravo (pictured) as regional content sales and acquisition director for Asia, effective immediately.
In her new role, Bravo will be responsible for finding and selling global and local formats that will attract media owners, advertisers and IP owners.
Based out of the company’s Jakarta office, Bravo’s role will also see her team with local APAC producers to find original entertainment formats that The Story Lab can invest in and distribute through their global network.
She reports to The Story Lab APAC president Donovan Castillo-Mohlman.
Before joining The Story Lab, Bravo worked at a variety of companies including FremantleMedia Southeast Asia and Indovision – now MNC Sky Vision, managing licensing, production and copros on general entertainment, reality and game show formats in the Southeast Asian territories.