People/Biz

Studio71 picks up raft of OTT channels from Unreel Entertainment

International digital studio Studio71, a Red Arrow Studios company, has acquired more than 50 over-the-top applications from Santa Monica-based technology company Unreel Entertainment. The media properties contain long- and short-form content ...
September 5, 2019

International digital studio Studio71, a Red Arrow Studios company, has acquired more than 50 over-the-top applications from Santa Monica-based technology company Unreel Entertainment.

The media properties contain long- and short-form content that run the gamut across automotive, comedy, lifestyle, gaming, and kids and family programming. Acquired properties include motoring platform Throttle.TV, gaming entertainment and culture brand Level One, and family and animation network Fun Zone.

The acquisition grows Studio71′s OTT portfolio to more than 200 total apps, as well as its network of available OTT inventory to 200 million-plus monthly available impressions.

Unreel will continue to act as a service and technology partner by maintaining current apps and building new channels for Studio71, as well as working alongside the global media company to monetize its Connected TV inventory via Unreel’s proprietary OTT ad platform, Adstack TV.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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