People/Biz

ProSiebenSat.1 co-CEO of entertainment Michaela Tod to exit post

Michaela Tod is stepping down from her role as co-CEO of ProSiebenSat.1′s entertainment division after one year with the German broadcaster. Tod will exit ProSiebenSat.1 on July 31 citing “private reasons.” ...
February 12, 2020

Michaela Tod is stepping down from her role as co-CEO of ProSiebenSat.1′s entertainment division after one year with the German broadcaster.

Tod will exit ProSiebenSat.1 on July 31 citing “private reasons.” She had boarded the Unterföhring-based media company in February 2019, replacing Sabine Eckhardt in the role, to lead the entertainment arm with co-CEO Wolfgang Link.

During her year-long tenure, Tod oversaw and drove the further development of the sales, AdTech, SevenVentures and marketing divisions while also accelerating the expansion of the addressable TV business.

Previously, Tod spent more than 14 years with the British technology group Dyson in various senior positions within China, Japan and England. As president of Dyson, she was responsible for the Greater China region and worked closely with such e-commerce and digital platforms as Alibaba and Tencent.

“Wolfgang and Michaela have set up a future-ready entertainment pillar and efficiently positioned it so that we can now respond to the needs of our customers and viewers in a much more agile way,” said Max Conze, CEO of ProSiebenSat.1 Media SE, in a statement. “The management of the entertainment pillar and the broad range of topics by two co-CEOs has proven itself. I very much regret Michaela’s decision.”

“My decision was anything but easy, because I am leaving a very exciting company and a great team,” added Tod. “But unfortunately there are private reasons that move me to do so. I’m still here until summer and we still have a lot to do – I’m looking forward to it.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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