Boat Rocker realigns Studios banner; ups Matador’s Peterson, Lubin

The company says the reconfiguration of Boat Rocker Studios will facilitate greater collaboration across its portfolio of assets.
December 9, 2020

Boat Rocker Media (BRM) has elevated a number of executives as part of a realignment of its Studios banner that it says will facilitate greater collaboration across its portfolio of assets.

To facilitate increased collaboration across genres in key markets, a number of senior executives across the Boat Rocker Studios group will see their remits expanded.

BRM president Michel Pratte has added the role of general manager at Boat Rocker Studios to his remit, a role in which he will oversee the day-to-day operations of the Studio arm. At the same time, BRM’s co-executive chairmen Ivan Schneeberg and David Fortier will assume the additional roles of co-chairmen of Boat Rocker Studios.

Jay Peterson, formerly co-founder and CEO of Matador Content and managing director for unscripted at Boat Rocker Studios, takes on the role of president of unscripted at Boat Rocker Studios. In the new role, Peterson will oversee the company’s unscripted output, including Matador Content, Proper Television and Insight Productions. His areas of focus will include an “aggressive expansion into documentaries and docuseries,” as well as coproductions and IP-sourcing deals with talent and audio companies. Peterson will report to Pratte.

Todd Lubin, Matador co-founder and chief creative 0fficer has been upped to Matador’s top leadership role. John Young remains as CEO of Boat Rocker Media.

Additionally, Katie O’Connell Marsh, formerly Platform One Media’s chairman and CEO, assumes the role of vice-chair of Boat Rocker Studios, working directly with Fortier, Schneeberg and Pratte to attract more high-profile creators, talent and opportunities to the Studio, while continuing to lead all scripted activities. Platform One Media was acquired by Boat Rocker Media in September 2019.

Jon Rutherford, formerly managing director of Boat Rocker Studios, kids and family, has been elevated to the role of president of kids and family for Boat Rocker Studios. Rutherford will be responsible for kids and family series and franchises, while continuing in the role of president of rights for Boat Rocker Studios, where he oversees international distribution, sales, and brand and licensing efforts for the Studios group.

BRM has realigned its operations a couple of times in recent years to keep pace with its rapid expansion. Starting in 2015, the company (then known as Temple Street) made a string of Canadian acquisitions including Radical Sheep, Proper Television and took a majority stake in Insight Productions. Since 2018, the company’s M&A strategy has become more globally focused with the acquisitions of Fremantle’s kids and family business, and later its acquisitions of L.A.-based Lip Sync Battle prodco Matador Content and Platform One.

“As the global media industry continues to evolve, so does our business within it. We believe that now is the perfect time to lean into the growing Boat Rocker brand and use it to its fullest potential to help build out, across all genres, the company’s incredible slate of projects,” said Fortier and Schneeberg in a statement.

From Playback Daily

About The Author
Jillian Morgan is the Associate Editor at Realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.