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Extra: Ukrainian media combine efforts at MIPTV; “Ninja Warrior UK” returns to ITV

Leading Ukrainian media companies combine forces at MIPTV Leading Ukrainian media companies Starlight Media, 1+1 Media, Ukraine TV Channel and Film.UA Group have united their efforts to support Ukraine’s struggle against the ...
March 25, 2022

Leading Ukrainian media companies combine forces at MIPTV

Leading Ukrainian media companies Starlight Media, 1+1 Media, Ukraine TV Channel and Film.UA Group have united their efforts to support Ukraine’s struggle against the Russian invasion.

With the support of MIP Markets organizers, the Ukrainian media community will get a unique opportunity to present itself at MIPTV, which takes place in Cannes from April 4 to 6.

New and existing partners and clients are welcome to collaborate with Ukrainian media companies despite the violence in Ukraine as the local industry looks to grow its presence in the broader global industry.

“We’re working hard to make sure Ukraine’s full-scale presence at MIP is effective for the industry in short- and long-term perspectives. It’s not the right time for unfounded statements,” said Kateryna Udut, CEO of Ukrainian media consulting company Media Resources Management, in a statement. MRM is organizing Ukraine’s activities at MIPTV 2022.

“Together with the biggest broadcasters and prodcos, we’re developing a handy practical guide on how every media company across the globe can partner or cooperate with the Ukrainian ones,” she continued. “This will include the most up-to-date catalog featuring diverse readymades and work-in-progress projects, as well as the list of actual services and facilities available for foreign partners. We appreciate all the countries standing together with us during these hard times!”

There is also a panel discussion scheduled, Stand With Ukrainian Media Industry, that will be part of MIPTV’s official conference program, set to take place on April 4.

Potato resurrects Ninja Warrior UK for ITV

ITV is bringing back “the toughest series on TV,” Ninja Warrior UK, for ITV and ITV Hub.

Potato, the ITV Studios label behind The Chase, Beat the Chasers and Moneyball, says Ninja Warrior UK will return bigger, faster, tougher, and with a revised competition structure.

For the first time, two champions will be named, as the UK’s top female and male competitors take on the most challenging course ever to earn the title of Ninja Warrior UK Male and Female Champions. Contestants will face off not only against each other, but also against the “Ninjas,” a team of professional Ninja Warrior athletes, in head-to-head races.

Hosts Ben Shephard, Rochelle Humes and Chris Kamara (pictured) will preside over the 8 x 60-minute series as contestants take on new courses, new obstacles and bigger challenges designed to be the ultimate test of strength, speed, and courage.

Ninja Warrior UK is based on Sasuke, a TBS format, and will be produced by Potato, part of ITV Studios. The series is executive produced by Potato’s Michael Kelpie, Martin Scott and Helen Tumbridge, and is slated to go into production in May. The series was commissioned for ITV and ITV Hub by commissioning editor Kevin O’Brien, and commissioning editor and head of entertainment commissioning Katie Rawcliffe.

“We’re thrilled to be back with Ben, Kammy and Rochelle, filming in front of a full audience and with loads of exciting new surprises for this year’s competitors – and, most importantly, for the viewers,” said Michael Kelpie, Potato managing director and executive producer, in a news release.

Added Katie Rawcliffe, ITV’s head of entertainment commissioning: “This all new, enhanced and reinvigorated series of Ninja Warrior UK contains all the electricity, excitement and entertainment needed to make it compulsive Saturday-night viewing. Let the challenges commence!”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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