UK-based Twofour Group has named Andrew MacKenzie (pictured) as its chief creative officer of non-scripted labels, and former M&C Saatchi Merlin chairman Richard Thompson as group chairman.
In addition, MacKenzie has promoted David Clews to the position of creative director.
Twofour has also hired former Channel 4 formats editor Gyles Neville as exec producer, and former BBC exec Cat Lawson has become Twofour’s new head of entertainment. Award-winning producer Grace Reynolds (Educating Yorkshire, Royal Marine Commando School) is the new exec director of documentaries.
Group roles have been given to Shireen Abbott (group director of production), Anthony Hughes (chief financial officer), Matt Pritchard (group developmental director) and Jonny Coller (head of development).
The company is also to launch Twofour Wales, with a new exec team reporting to Dan Adamson, the new group director of programs.
Scripted and non-scripted labels – Mainstreet, OSF, Indus, Boom Cymru and Boomerang – are now part of the rebranded Twofour Group, reporting to CEO Melanie Leach, with Richard Thompson joining as chairman.
“Twofour continues to produce hit shows thanks to an outstanding team,” said MacKenzie in a statement. “It’s great to be able to reward them with new roles as the group grows. We’re aiming to build a world class family of labels that each deliver the most admired, award winning content.”
Twofour produces Royal Marines Commando School, Educating Yorkshire and entertainment show The Jump – all on Channel 4 – and ITV’s Splash!