People/Biz

Discovery Channel hires Pastor, ups Coffman

U.S. net Discovery Channel has named Paul Pastor (pictured, left) as its exec VP of network strategy, revenue and operations, and promoted Craig Coffman (right) to VP of production.
January 28, 2015

U.S. net Discovery Channel has named Paul Pastor (pictured, left) as its exec VP of network strategy, revenue and operations, and promoted Craig Coffman (right) to VP of production.

Pastor, who reports to Discovery Channel president Rich Ross, will be responsible for developing the network’s overarching business strategy, driving operational efficiencies and serving as a key network partner and liaison for ad sales, finance, distribution, digital, and Discovery Networks International.

He was previously at The Walt Disney Company and served as senior VP of strategy and consumer analytics for the Disney/ABC Television Group.

Coffman, meanwhile, will be responsible for the production of programs, maintaining the quality of current series through production and delivery and identifying writers, producers and talent for new programming.

He most recently served as senior exec producer on numerous series for Discovery’s ‘Motor Mondays,’ including Fast N’ LoudStreet Outlaws and Misfit Garage.

Coffman will report to Denise Contis, Discovery Channel’s exec VP of development and production.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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