TV

Nordic World and Northern Alliance Group sign format distribution deal

Nordic World and Northern Alliance Group, a venture between four of the Nordic region's independent prodcos, have announced an exclusive format distribution deal (pictured, Nordic World's COO Jan Salling).
February 2, 2011

Nordic World and Northern Alliance Group, a venture between four of the Nordic region’s independent prodcos, have announced an exclusive format distribution deal.

Nordic World recently established a format division, to officially launch at MIPTV.

Northern Alliance Group is made up of Finland’s Moskito, Norway’s Monster, Denmark’s Gong and Sweden’s Baluba.

The agreement brings a slate of more than 20 new and established formats, including Monster’s Drop Outs which gives school drop outs techniques and coaching to return to school. It was commissioned by TVNorge in Norway, set to air this fall.

Jan Salling, Nordic World’s COO and director of sales (pictured) said in a statement, “With a strong and creative company like Northern Alliance Group on board we are a step closer to achieving our vision to unite all independent companies in the Nordic region and secure that Nordic creativity stimulates Nordic Growth.”

About The Author
Jillian Morgan is a special reports editor at realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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