Formats

Finland connects with male version of “Connected”

The Israeli format, now making its way to MTV3 Finland, follows five people who don't know each other but whose lives become connected thematically over the course of the series.
June 28, 2013

MTV3 Finland will be the first international broadcaster to adapt the all-male version of Israeli hit format Connected.

Moskito will produce the initial 36-episode run of the series for the Finnish net. The territory has already seen success with the female version of the format, which aired on Finland’s SUB channel.

The format, distributed by Armoza Formats and originally developed by Koda Productions, follows five men or women who don’t know each other but whose lives become connected thematically over the course of the series. Airing on Hot TV in Israel, the series will air its fifth season this summer.

Other territories airing the series include Norway, Denmark, India and Estonia.

Connected belongs to those series that have a potential of being a long-running brand for a channel, and we are thrilled that is working so well for our partners in Finland,” said Avi Armoza, CEO of Armoza Formats, in a statement. “We have seen the incredible casting of the men, and cannot wait to see their lives exposed and transformed throughout the series.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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